Feb 172010
 

Email a copy of 'Which CRM (Customer Relationship Management) software?' to a friend

* Required Field






Separate multiple entries with a comma. Maximum 5 entries.



Separate multiple entries with a comma. Maximum 5 entries.


E-Mail Image Verification

Loading ... Loading ...

  2 Responses to “Which CRM (Customer Relationship Management) software?”

  1. Hi Ali, your article is very interesting. There is a lot of good insight on CRM. Whether or not SAAS is the best way to go or on premise. So, from your perspective are you more for CRM as an on premise version rather than a SAAS?

    • I am glad the article is helpful, Corrine.
      I think it is fair to say that whether SAAS or on-premise is the way to go depends on the company’s requirements and circumstances. Both have merit, but which one is recommended for a company depends on the company’s needs.

      Consider SAAS like a leased car and on-premise akin to a car bought with cash. SAAS means quicker start time, less implementation costs and easier web access. On-premise, however, is a more sane option for CRM that needs to be integrated with an ERP, or other systems, is not dependant on Internet access and, of course, is yours forever.
      Here is an interesting point. Most consider SAAS/cloud-based/on-line CRM to be cheaper. I have yet to figure out how. SAAS does not require (as much) implementation as software that is on-site, but past that one-time cost calculate the per user/per month fee and – depending on the number of users – web-based CRM soon becomes more the more expensive option. Just like buying a car: it is easier and cheaper to start with a leased car, but for those who have the cash, buying a car upfront ends up costing less in the long term. Yet, fact remains, leasing is cheaper and less painful upfront.

      Sometimes all a company needs is a ‘contact manager’ software and a CRM is overkill.

      Both cloud-based and on-prem have advantages and merits. Consider your number of users and calculate the costs over the life-time of the usage of software, do you need the CRM to talk to anything else, what about support, if needed how easy is it to make changes down the road, will you have to pay to get your data if you want to change away to something else at some point and, most importantly, the demo should be a proof of concept. That is, the vendor should demonstrate how the buyer’s process will work in the solution.

      As always, your starting point should be your requirements and circumstances.