…within.
It has long been my belief that nothing can bring a company down, ruin a business or crush a corporation, but the business or company itself.
The competition cannot do it. The economy cannot do it. Natural disasters cannot do it.
Businesses are destroyed through wrong choices, betting on the wrong strategy, picking the wrong president, promoting turf wars and permitting discrimination over cooperation and collaboration and pettiness and intransigence over valuing human resources and being purposeful.
Think of Enron and its fake contracts, Nortel and the billions spent gobbling start-ups without products or a future or any of the plethora of companies that defined themselves too narrowly to address new market opportunities.
The choices that companies officially make, people and behaviours they tolerate or accept and the culture they foster determines success – not what the rest of the universe does.
Let’s explore this from a people’s perspective. A company or organization can take its destiny into its own hands and implement the means to succeed. It may choose the correct leadership, treat its customers well, align itself with the objecives and developments of its target market and also it should mandate internal collaboration.
This is a must because it is not natural behaviour. People’s first instincts are themselves. Everything else only follows.
Note: Survival Of Self Comes before Belonging
Given that people assess their own selves above the organization then it is the organization’s job to ensure people cooperate and collaborate. Courtesy, support and assistance should be mandatory.
When the organization succeeds through internal ingenuity and collaboration then it is in a better position to compete externally.
Think about the implications of this. Do you agree that companies don’t have problems until they create their own?
