What about the modern customer’s and seller’s journey however (yes, they somewhat follow one another). The sales team must be trained and acutely cognizant of how the buyer journey example works, control, facilitate and expedite every step of the way and the organization has to deliver on each in tandem (and expeditiously). If a step is to be skipped then every party needs to understand why and to what end.
How is your organization performing against the below buyer journey funnel and template?
Things That Need to Go Away: Salespersons who do not have discipline to cover every aspect. “I Don’t Need This Stuff. I know Better.”